Sorry, the Forrester report, Pinpoint The Actions And Outcomes That Elevate Leads To Revenue is no longer available. Please view our webinar on the same topic presented by Forrester Research’s Principal Analyst, Lori Wizdo, and Sales Engine’s CEO, Paul Rafferty.
Marketing has become complicated. No longer does a lead move from marketing's reach simply because a sales rep takes over. As marketing extends further into the buying cycle, a managed process must be implemented to address marketing's intricate position. In this webinar, we take a closer look at the lead-to-revenue process required to improve marketing efficiency and increase revenue growth.
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